"HammerheadFistpunch" (hammerheadfistpunch)
10/14/2013 at 18:41 • Filed to: rant | 2 | 2 |
Ran across this promotion for the Patrol (on the Nissan Australia site) and I can't help but, well, hate it.
1. if you didn't already know the Nissan patrol is the same as the Infiniti QX56, and when was the last time you though about that vehicle in the same thought as "tough offroad machine" which is the true Patrol Legacy. A rough and tumble truck this aint.
2. They know its meant for the yuppies of Australia, thus the Beethoven
3. They also want to trade on the off-road name, thus the driver and demonstration
I guess what I hate most is the idea of selling "refined capability" what that really means is that its convenient to trade on the capability, but refined is what sell. What you end up with is a bus for Mrs. gastroenterologist and the tikes and no true truck for Mr. overland and his mates. Granted, you can still buy the true Patrol over there as the Y61, but this version just makes me sad. At least you can still buy the land cruiser 200 with a snorkel, white paint, cloth seats and no frills (and turbo-diesel)
Sorry,
Milky
> HammerheadFistpunch
10/14/2013 at 18:50 | 1 |
That was a pretty stupid idea behind the whole ad.
HammerheadFistpunch
> Milky
10/14/2013 at 18:53 | 1 |
That too; I work in video marketing and that's the kind of idea an uninformed moron client might ask for before we redirect his/her sensibilities towards something less stupid....and a lesser firm would go "yeah, that'd be sweeeet, lets do that (money money money money)"